Which Promotion Type?

Qixol Promo Help > Promotion Management

Promo provides multiple Promotion Types to help streamline the process of creating promotions. Some promotion types are simple by design, to cope with common scenarios, where others provide greater flexibility, and complexity, to cope with more intricate promotional scenarios. Where possible the simplest promotion type should be selected to ensure creating the promotion is as quick and easy as possible.

Discounting the basket total

Promo discounts the basket total by applying a discount to all items in the basket. To apply a discount to all items in the basket (for example based on passing a spend threshold, or where a customer segmentation or group is identified), use the Basket % or value off promotion type.

Discounting the delivery charge

To apply a discount to only the delivery charge, the Delivery % or value off promotion type should be used. This type of promotion also supports spend validation and the normal basket, campaign/coupon, timeband and product criteria - but can only apply a discount the delivery charge(s).

Discounting one or more selected Product(s) in the basket

To discount a subset of items in the basket, a Line Level promotion must be used. See Promotion Levels for more information.

Buy one get one free or reduced

Where you want to provide a discount to the customer where they buy two of the same product, you can use either the Buy one get one free or Buy one get one reduced promotion types. For these promotions to be applied, two of the same product must exist in the basket. The products to be discounted will always be those matched against the Product Criteria.

The Buy one get one free promotion type will always apply a 100% discount, whereas the Buy one get one reduced promotion type will allow you to specify a discount percentage, value or a new price for the second item. For these promotion types you can indicate whether to apportion the discount across the two matched items, or whether to only apply the discount to the second item.

Bundle Price

Where you need to provide a combined price for a set of products, the Bundle Price promotion type is recommended.

Spend or quantity ranges

Use the the Multi-buy promotion type to provide discounts based on a range of spend or quantity (i.e. buy 3 get 5% off, buy 5 get 10% off, etc).

Groups of Qualifying Products

Where a promotion needs to be applied based on a quantity or spend qualification on a set of products, or on multiple qualifying sets of products, use either the Product % or value off or Deal Price promotion type. To select which of these promotion types will provide the required functionality, please see the scenarios table below.

Issuing Vouchers or Loyalty Points

To issue a voucher code based on a set of criteria, use the Issue Voucher Code promotion type. To issue points to a customer based on spend or other criteria, use the Issue Points promotion type.

Workflow Trigger

To update an attribute in the basket such that a workflow or action can be triggered in an integrated system, use the Workflow Trigger promotion type.

Promotion Scenarios

Action / Level

Scenario

Promotion Type

Discount - Basket Level

Spend value on basket (optionally including delivery)

Get basket reduced by % or value (optionally including delivery)

Basket % or value off

Buy quantity of X

Get basket reduced by % or value (optionally including delivery)

Spend value on basket (optionally including delivery) and including buy quantity of X

Get basket reduced by % or value (optionally including delivery)

Spend value on X

Get basket reduced by % or value (optionally including delivery)

Spend value on basket (optionally including delivery) and including spend value on X

Get basket reduced by % or value (optionally including delivery)

Discount - Delivery Level

Spend value on basket (optionally including delivery)

Get delivery reduced by % or value

Delivery Reduction

Buy quantity of X

Get delivery reduced by % or value

Spend value on basket (optionally including delivery) and including buy quantity of X

Get delivery reduced by % or value

Spend value on X

Get delivery reduced by % or value

Spend value on basket (optionally including delivery) and including spend value on X

Get delivery reduced by % or value

Discount - Line Level

Buy 2 of X

Get 1 of matched X free

Buy one get one free

Buy 2 of X

Get 1 of matched X reduced by % or value

Buy one get one reduced

Buy 2 of X

Get 1 of matched X at new price

Discount - Line Level

Buy quantity of/spend amount on X

Get matched X reduced by % or value

Product % or value off

Buy quantity of/spend amount on X

Get Y reduced by % or value

Buy quantity of/spend amount on X

Get all Y in basket reduced by % or value

Buy quantity of/spend amount on X

Get cheapest Y in basket reduced by % or value

Discount - Line Level

Buy X and buy Y and buy Z

Get all matched products at new combined price

Bundle Price

Discount - Line Level

Buy between quantity A of X and quantity B of X

Get X reduced by % or value

Multi-buy

Spend between value A on X and value B on X

Get X reduced by % or value

Discount - Line Level

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get all matched X reduced by % or value

Deal Price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get all matched Y reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get all matched X and all matched Y reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get all matched X reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get all matched Y reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get all matched X and all matched Y and all matched Z reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get cheapest matched X reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get cheapest matched Y reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get cheapest matched X or Y reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get cheapest matched X reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get cheapest matched Y reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get cheapest matched X or Y or Z reduced by % or value

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get cheapest matched X at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get cheapest matched Y at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get cheapest matched X or Y at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get cheapest matched X at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get cheapest matched Y at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get cheapest matched X or Y or Z at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get each matched X at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get each matched Y at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y

Get each matched X and each matched Y at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get each matched X at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get each matched Y at new price

Buy quantity of/spend amount on X and buy quantity of/spend amount on Y and buy quantity of/spend amount on Z

Get each matched X and each matched Y and each matched Z at new price

Free Gift - Line Level

Buy quantity of/spend amount on X

Get free gift product(s) always added to basket with 100% discount

Free Gift

Buy quantity of/spend amount on X

Get free gift product(s) reduced by 100% where present in basket, or added with 100% discount where not present